NEW YORK, Feb. 21, 2023 /PRNewswire/ -- Watching football with your friends is good, but watching football with friends and Lay's is even better. Should we cut my sister out of the family inheritance? Its faade is built in Leitch's own red brick . The upcoming Super Bowl game will feature a battle between the Los Angeles Rams and the Cincinnati Bengals. Lays first 2022 Super Bowl teaser had a mysterious vibe, with a man chanting Oh, Seth Rogen, oh, Seth Rogen, where are you? No use for commercial purposes may be made of such trademarks. UEFA Champions League - UEFA Champions League quarter-final, semi-final and final draws - News, Great Champions League quarter-final goals, The ceremony begins at 12:00 CET and will be streamed live on UEFA.com, The draw will be streamed live on UEFA.com from 12:00 CET on Friday 17 March. Apartment Arena, sees Leo Messi and Lieke Martens sparking an energetic stadium atmosphere as they unite an apartment building in watching the game together but apart from their balconies. make him stronger after poor start to 2022-23 Cheese Flavor Series (not to be confused with goat. To celebrate the countdown to crunch time in the 2022-2023 UEFA Champions League (UCL) tournament, today Lay's brought global football icon Thierry Henry to the doorsteps of Barcelona's. https://www.prnewswire.com/news-releases/lays-launches-new-brand-platform-no-lays-no-game-with-global-football-icon-thierry-henry-in-celebration-of-uefa-champions-league-tournament-301751429.html, Teslas stock falls 5% as Elon Musks Master Plan 3 is short on details about both cars and finances, Wolfspeed stock falls after Tesla suggests next-gen car will cut silicon-carbide use. The stars of the commercial include Marvel's Paul Rudd and comedian Seth Rogen. bags!, The snacks come in a special-edition design packaging, with Messis portrait, outlined in black-and-white, laying at the center. In this video titled, "Thierry Visits"Henry kicks-off "No Lay's, No Game" in a very literal way. LAYS potato chips were first introduced in 1940 and have since released a number of different flavors. The round of 16 is spread across four matchweeks, concluding on Wednesday 15 March. While Gronkowski has . PEOPLE first exclusively revealed that Rudd would be part of the Lay's Super Bowl commercial last month, while premiering a teaser for the commercial. You might be surprised to hear that Lays Potato Chips (a Super Bowl spread staple) havent been featured in a Super Bowl commercial in 17 years, but facts are facts. Despite the game being held at the Rams' SoFi stadium, the Bengals will be the designated home team. 2023 Brandium, Inc. Ltd. | All rights reserved, We use cookies to help us improve, promote, and protect our services. Name Class year Notability Reference(s) Shannon Miller: 2003 . Super Bowl LVI marks the second year in a row that an NFL team in the Super Bowl will play at their home stadium. So, stay readyyou never know when who will pop up next!". I have been able to experience first-hand the impact that sport and football can have on everyone's life and thanks to the synergy between the UEFA Foundation and Lay's RePlay, we are having a positive impact on thousands of people who otherwise could not have a place where to play. Any chance I get to spend time with Seth AND eat potato chips is a win.. As reported in The Herald , Hazon has pointed out . We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. lay's champions league commercial 2022. pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. You can watch the extended version of Lays 2022 Super Bowl commercial below: OK, I had plenty of questions after watching both trailers and there were definitely a few directions the commercial could have gone but Im glad to see the initial cult-esque trailer turned out alright, ya know since their stalker offered them some Lays potato chips. The draw will be streamed live on UEFA.com from 12:00 CET on Friday 17 March. View original content to download multimedia:https://www.prnewswire.com/news-releases/lays-launches-new-brand-platform-no-lays-no-game-with-global-football-icon-thierry-henry-in-celebration-of-uefa-champions-league-tournament-301751429.html, COMTEX_424956942/2454/2023-02-21T08:04:09. "No Lay's, No Game" is a platform that honors nearly a decade of partnership between the world's favorite chip brand and the UEFA Champions League because there's nothing better than watching a football match at stadiums, at home, or out with friends while sharing a bag of Lay's. Fans can probably recognize their favorite celebrities anywhere, possibly even invading their privacy. Be sure to follow Lay's Football on Instagram to stay informed on all UEFA Champions League and UEFA Women's Champions League partnership activations and more "No Lay's, No Game" news. UEFA Women's Champions League - Lay's RePlay brings new pitch to Turin - News, Marchisio turns coach for local youngsters, The new pitch will benefit thousands of local people, PepsiCo's wider sponsorship of the UEFA Women's Champions League. In case you were wondering, Lays last Super Bowl commercial aired in 2005 and starred MC Hammer. Built using the most sustainable technology, RePlay gives empty Lay's chip bags a second life, making up 32% of the pitch, as well as the turf and shockpad layer being 100% recyclable. For more information about the tournament, visit UEFA.com. I am so excited Lays was able to make this happen for fans and hope they can get their hands on one of Lays G.O.A.T. Lay's uses AI to create Messi Messages, bringing the soccer superstar to your phone by Jonathan Greig in Artificial Intelligence on March 19, 2021, 12:02 PM PDT Now you can get specialized. Super Bowl LVI will be held on Sunday, February 13, 2022, starting at 6:30pm EST. Lay's releases 2021 UEFA Champions League global campaign, Interactive Avenues appoints Sahiba Sachdev as media head north & east, Published On Feb 11, 2021 at 01:53 PM IST. Lay's. <br><br . About PepsiCoPepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. Lay's commitment to football extends beyond football watching and door-knocking stunts, though. Messi is no stranger to advertising. player, Lionel Messi, and the passion for the game, thus making fans tradition of enjoying a match (whether on the sofa or at a pub) even more exciting. WATCH: My Guest Tonight With Annika . It seems hes always up for working with Rogen though, as he shared in the interview, When this thing came around, it was kind of a no-brainer. Lays is now delivering more smiles through the release of its first Super Bowl campaign in 17 years, reminding people to Stay Golden through lifes moments. Grab a bag of chips, make yourself comfortable on the couch, and enjoy this one-of-a-kind match where not even the lack of a ball stops the teams members from expressing their passion for football. I love working with Seth because we always have a good time together, said Rudd. The limited-edition chips were created using potatoes grown in fields mixed with sacred soil pulled directly from NFL stadiums and fields. Grab the moments. From bringing to life the hotly anticipated Lays G.O.A.T. The Reds published their accounts for the year ending May 2022 today (Tuesday), with the club having posted record revenues of 594m and a pre-tax profit of 7.5m. Learn how your comment data is processed. This will be Lay's first Super. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. This category only includes cookies that ensures basic functionalities and security features of the website. With stakes this high, "No Lay's, No Game" seeks to ensure football fans across the globe know that Lay's has been absolutely essential and there to bring the fun, excitement, and taste to every unexpected, high intensity moment the sport has given us all throughout the years. Pepsi taps soccer stars for new UEFA Champions League campaign The creative featuring Lionel Messi, Paul Pogba and others includes retail elements, a TikTok challenge and an original musical. By clicking Accept, you consent to the use of ALL the cookies. NBC's pricing for each of these commercials began at $6 million for a. With this season's fans viewing matches in living rooms versus stadiums, Lay's looks to bring match-day excitement and comradery home with new creative featuring six-time Ballon d'Or winner Lionel Messi, world champion Paul Pogba and UEFA Women's Player of the Year 2017 Lieke Martens. Frito-Lay and PepsiCo Beverages have also teamed up for a joint NFL Playoff campaign, Road to Super Bowl. Proud Partner of the UEFA Champions League, the voiceover says at the end of the commercial. When typing in this field, a list of search results will appear and be automatically updated as you type. He has starred in commercials for several other brands, including Gatorade, Pepsi, and adidas. The heart of the program, "Apartment Arena," sees Messi and Martens sparking an energetic stadium atmosphere as they unite an apartment building in watching the game together but apart from their balconies. It's always high-energy and fun and I am personally excited to bring our fans some well-earned smiles this year.". The stars of the commercial include Marvel's Paul Rudd and comedian Seth Rogen. Learn more about Lay's by visitingwww.facebook.com/laysor on Twitter atwww.twitter.com/lays. Sort Of, Adele Revealed What She Said About Rihanna In That Super Bowl Meme, The Weeknd Dropped A New Teaser For 'The Idol' In The Shadiest Way, By subscribing to this BDG newsletter, you agree to our. ", Claudio Marchisio, ex-Italy and Juventus midfielder. It was at this velodrome, during the . For years, our chips have been an integral part of the football experience, adding to and fueling the passion and intensity fans show for this beautiful game. The semi-finals will be on 9/10 and 16/17 May with the final on Saturday 10 June. The journey down memory lane is filled with good times, scary times, and even some hilarious mishaps, and Lays was there through it all. We also work with professional teams to ensure they find the right players to build championship calibre teams. Lay's and football are simply better together and have been successfully doing so for decades. I love Paul and I love Lays, so co-writing this Super Bowl spot was really a no-brainer! said Rogen. . "It's an honour to be supporting the launch of the Lay's RePlay pitch ahead of the UEFA Women's Champions League final. The draw takes place at the House of European Football in Nyon, Switzerland on Friday 17 March. Lay's and Messi have partnered to facilitate game day viewing by giving fans the chance to send personalized videos from Messi himself, in 10 different languages, to invite friends to watch the game. Lionel Messi, Paul Pogba and Lieke Marten bring match day joy home in the new campaign See whats happening in Marketing & Advertising right now, Read and get insights from specially curated unique stories from editorial, Explore and discuss challenges & trends in India's leading B2B events, Recognise work that not only stood out but was also purposeful, Join leaders & experts for roundtables, conferences, panels and discussions, By continuing you agree to our Privacy Policy & Terms & Conditions. Seth Rogen Paul Rudd Super Bowl LVI zombies Commercial "In my opinion, the importance of this project is therefore fundamental for young people both as a place to meet, play and share, and for talent and inclusiveness. The official licensed stores are operated by 3rd party commercial partners appointed under license by UEFA. Yes, it is an open draw. Fans are invited to duet a video of Rogen and Rudds road trip scene and belt out their own version of international superstar and five-time GRAMMY Award-winning artist Shania Twains hit song Youre Still the One with a friend. The UEFA word, the UEFA logo and all marks related to UEFA competitions, are protected by trademarks and/or copyright of UEFA. In this video titled, `` Thierry Visits '' Henry kicks-off `` No Lay 's commitment to football beyond! Stunts, though use for commercial purposes may be made of such trademarks for more information the! I am personally excited to bring our fans some well-earned smiles this year ``. 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